
Launching a new business or re-evaluating your current marketing strategy? It is crucial to set up an effective marketing and sales strategy to ensure the success and growth of your company.
Our advisors can help you prepare your marketing plan by pointing you to the best resources at your disposal for identifying commercial development opportunities.
» Contact us today to quickly get answers to your questions and receive a free assessment in order to set up an effective marketing plan that will result in sales.
By phone
Online: Fill out the form
Good to know
In Quebec, online shopping is gaining popularity, and e-commerce offers enormous potential for companies looking to grow their revenue.
Before getting started, it is important to identify strategies for reducing the risks to which you and your customers are exposed when you do business online.
Our advisors can guide you in the necessary steps to ensure your company’s compliance with the laws and regulations in force and point you to useful resources to start your online sales off on the right foot.
» Contact us today to learn more about the best e-commerce practices for your business project.
By phone
Online: Fill out the form
Free online resources
QUICKLY FIND THE INFORMATION YOU NEED TO PREPARE YOUR MARKETING PLAN
Discover our range of free, practical tools to learn about financing and training programs for starting a business and about the organizations that can help you prepare a solid marketing plan.
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Financing programs for recruitment and employability in the construction industry
Discover the main financing programs available for hiring and training employees in the construction sector.
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Directory – Loan garantees
A government-backed loan guarantee could help you attract creditors.
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Directory – Loans and cash advances
Explore these loans and other borrowing possibilities for your new or existing business.
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Directory – Equity investments
You could be able to attract equity investments to carry out your start-up, expansion or innovation projects.
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Directory – Tax refunds and credits
Tax refunds and credits can help reduce your overhead costs.
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Directory – Grants, contributions and financial assistance
You could benefit from public or private funds in the form of grants, contributions and financial assistance to carry out your business project.
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Directory – Wage subsidies
These wage subsidy programs could help you recruit the ideal employee for your project.
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Finance your startup
You could take advantage of these financing programs to start your business.
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Directory – Financing by business sectors
Discover the main financing programs available by business sectors.
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Finance the hiring and training of employees
Discover the main financing programs available to hire and train your employees.
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Finance the implementation of safety or quality control standards
You could receive financing for the implementation of safety or quality control standards.
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Finance pollution reduction or increased energy efficiency
You could get financial support to reduce pollution or increase your energy efficiency.
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Finance your business transfer
See where to find financing to help you succeed in transferring your business.
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Finance the sale or closing of your business
Find the main financing programs available to help you sell or close your business.
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Finance your sales growth in Canada
Explore the financial resources available to help you increase your sales in Canada.
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Finance the purchase, lease or modernization of goods or equipment
Consult this directory of the main funding programs available for the purchase, lease or modernization of goods or equipment.
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Finance a patent, a license or a new technology
You could receive financial support to get a patent or a license, or apply a new technology.
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Finance your exports
See what are the main financing programs available to support your export projects.
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Finance your sustainable development projects
You could receive financial assistance to carry out a sustainable development project within your company.
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Finance your marketing
Review the list of the main financing programs available to market your products and services.
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Finance your working capital
You could use these financing programs to increase your working capital.
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Finance your productivity
Increasing the productivity of your business could be made possible through these financing programs.
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Finance your R&D/innovation
You could carry out your R & D / innovation projects by using these financing programs.
SUPPORT PROGRAMS AND SERVICES
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Intellectual property licensing
National Research Council Canada
You can partner with R&D experts to commercialize their existing patented technologies.
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Environmental technology verification
ETV CanadaI
Find out how you can get your new environmental technology accepted, both nationally and internationally.
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BDC Advisory Services — Sales and marketing
Business Development Bank of Canada
Get advice on action oriented approaches focused on developing and implementing a strategy plan to increase your sales through knowledge sharing, coaching and support.
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Digital Accelerator for Innovation and Research (DAIR)
CANARIE
Tech entrepreneurs can get one year of free cloud-based resources for development, testing and trials.
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Tourism toolkits
Destination Canada
Use these free toolkits to grow and market your Canadian tourism business.
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Canada's anti-spam legislation
Innovation, Science and Economic Development Canada
Get information on Canada's new Anti-Spam Law and how it affects your business
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IP for Business
Canadian Intellectual Property Office
Access a selection of free online and in-person seminars, tools and resource materials or speak with an expert to help you protect your intellectual property and use it as a strategic asset for your business.
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BDC Advisory Services
Business Development Bank of Canada
Connect with highly experienced specialists who can help you better manage your business, increase revenues and optimize operations.
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Solutions for Small Business — Direct Mail Savings
Canada Post
Response rates to direct mail are 30X greater than email. Save up to 15% and get your promotional materials quickly and easily into the mailboxes of Canadians.
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Solutions for Small Business — Shipping Discounts
Canada Post
Save up to 34% on business shipping expenses and get next-day delivery on domestic and international shipping.
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Incubateur en économie sociale de l'Outaouais (IES07)
819 643-2884
Services offered:
Social economy business incubation program - Prototyping - Accommodation - Training - Networking
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Indigenous Tourism Association of Canada (ITAC)
1 604 351-1028
Services offered:
Coaching - Growth - Financing - Marketing and sales - Networking
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Accelerated Growth Center
514 873-6708
Services offered:
Coaching - Growth - Business plan - Export - Financing - Marketng and sales - business plan - Consulting services
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Consortium de ressources et d'expertises coopératives
1 855 837-9142, 418 622-1001
Services offered:
Shared services center for cooperatives, mutuals and NPOs - Expert advice and coaching - Training - Mentoring
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First Nations of Quebec and Labrador Economic Development Commission (FNQLEDC)
418 843-1488
Services offered:
Coaching - Growth - Startup - Sustainable development - Busines plan - Training - Managing - Marketing and sales - Mentoring - Business plan - Networking
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Agoralliance
514 705-5042
Services offered:
For French-speaking immigrant entrepreneurs - Flexipreneurs - Coaching - Corporate programs - Growth - Start-up - Market research - Training - Mentoring - Networking - Tutoring - Monitoring
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La Serre
418 955-4815
Services offered:
Incubation – Acceleration – Coaching – Start-up – Growth – Training
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Competition Bureau Canada
819 997-3301, 1 800 348-5358
Services offered:
CA Identification Number - Enforcement of the law that protects competition
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Canadian General Standards Board (CGSB)
1 800 665-2472
Services offered:
Standards development - Certification and qualification programs - Management systems programs - Federal government procurement and materiel management community certification program
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Centrale Agricole
Services offered:
Urban agriculture cooperative - Coaching - Training - Production space rental - Urban agriculture and circular economy business acceleration program - Networking - International networking opportunities - Support of the circular economy
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Association des restaurateurs de rue du Québec (ARRQ)
514 274-2719
Services offered:
Networking - Promotion of street food - Business opportunities
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Métiers d'art du Québec
514 861-2787, 1 855-515-2787
Services offered:
Networking - Training - Representation and promotion
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Edo Capital
514 447-2880
Services offered:
Private seed capital fund for the sustainable and responsible food sector - Financial capital, recruitment, operations management and marketing support
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GS1 Canada
514 355-8929, 416 510-8039, 1 800 567-7084
Services offered:
Implementation of e-commerce supply chain standards (Bar Codes - Products images)
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Canadian Internet Registration Authority (CIRA)
1 877 860-1411
Services offered:
Domain names registration
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COlab
418 668-4458
Services offered:
Coaching of digital technology appropriation projects - Training - R&D and innovation
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Détail Formation
1 888 822-5555, 514 899-9555
Services offered:
Training - Consulting services - Business development support
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Organisme de Certification Québec-Vrai
819 693-4646
Services offered:
Organic product certification
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Centre d'affaires RezoMont
+1 438 408-1144
Services offered:
Office space and meeting room rental - Virtual offices and business address - International business support - V.I.E Coaching - FDI consulting (national and international)
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Startup Café
819 918-6930
Services offered:
Coaching - Networking
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Stratégie MP
514 660-3263
Services offered:
Coaching - Market and opportunity studies - Strategy and market development - Training - Mentoring - R&D and Innovation
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Lanaudière Économique
450 365-9218
Services offered:
Coaching - Training - Business transfer
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Entreprises Québec
418 644-0075, 1 800 644-0075
Services offered:
Information on Government Programs and Services - Laws and obligations - Financial Assistance - Starting a Business - Human Resources - Foreign Trade - Innovation
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Fédération québécoise des coopératives en milieu scolaire
514 352-1121, 1 800 626-3331
Services offered:
Networking - Consulting services - Training - Support and coaching in development - Coaching in human resources management - Representation to various bodies - Design, development and technical support of websites
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Bénévolat de compétences Montréal
Services offered:
Volunteers' twinning between businesses and non-profit organizations
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Create your marketing strategy
Identify clients to concentrate on and your key objectives for reaching them, and learn what to include in your marketing strategy.
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Forecast and plan your sales
Learn how to develop sales forecasts and plans.
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Group your customers into market segments
Learn how to group your customers into market segments to better understand what they really want, and how to gain valuable customers.
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Write a marketing plan
Find out what key areas you should consider and what to include in an effective marketing plan.
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Close and follow up the sale
Find out about all the steps involved in closing and following up on a sale.
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Identify and sell more to your most valuable customers
Identify your most valuable customers and get tips on selling more and attracting new higher-value ones.
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Plan to sell
Learn how to set up your sales processes and get tips on generating sales leads and turning them into meetings.
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Branding – the basics
Find out how to create and manage a brand, and set a budget to promote it.
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Price lists, estimates, quotations and tenders
Learn how to draw up a price list, prepare proposals and estimates, price a contract bid and present your prices to your customers.
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Price your product or service
Find out how to set a pricing strategy and how to study your costs and pricing to ensure that your business is profitable.
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Target the right people in an organisation
Learn how to identify and contact key decision makers who may buy your products or services.
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Customer relationship management
Find out about the pros and potential cons of customer relationship management and how to implement it in your business.
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Use design in your business
Find out how design can benefit your business, from product to business strategy development, and how to manage the process and measure its success.
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Recruit and manage salespeople
Learn where to find salespeople, the importance of the recruitment interview and how to institute a commission structure to encourage high sales.
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7 low-cost marketing strategies to implement now
Learn how to get the most impact from your marketing dollars and how to promote your business on a small budget.
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Advertising tips
Consult this list of helpful tips to keep in mind when you are developing an advertising campaign for your business.
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Developing a company brochure
Learn how to work with printing or graphic design suppliers.
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Fairtrade certification and labelling
You can get a licence to use the Fairtrade label on the products you sell or find Fairtrade suppliers for your own business needs.
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Increase sales
Find out about the different options available to you to increase your sales.