Please note that the contents of this site are not being updated since October 1, 2023.

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24 results
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Factsheet

Naming your business

Consider these important factors before choosing the name of your company.
Factsheet

Advertising tips

Consult this list of helpful tips to keep in mind when you are developing an advertising campaign for your business.
Factsheet

Increase sales

Find out about the different options available to you to increase your sales.
Factsheet

Ways to promote your product or service

Explore the various print and electronic promotional media to choose those that best suit your business.
Factsheet

Developing a company brochure

Learn how to work with printing or graphic design suppliers.

Marketing plan outline

Learn what to include in your marketing plan.
Guide

Create your marketing strategy

Identify clients to concentrate on and your key objectives for reaching them, and learn what to include in your marketing strategy.
Guide

Group your customers into market segments

Learn how to group your customers into market segments to better understand what they really want, and how to gain valuable customers.
Guide

Forecast and plan your sales

Learn how to develop sales forecasts and plans.
Guide

Close and follow up the sale

Find out about all the steps involved in closing and following up on a sale.
Guide

Plan to sell

Learn how to set up your sales processes and get tips on generating sales leads and turning them into meetings.
Guide

Identify and sell more to your most valuable customers

Identify your most valuable customers and get tips on selling more and attracting new higher-value ones.
Guide

Write a marketing plan

Find out what key areas you should consider and what to include in an effective marketing plan.
Factsheet

Selling products on consignment

Learn about the advantages and disadvantages of using consignment selling to conquer new markets or increase your market share.
Factsheet

7 low-cost marketing strategies to implement now

Learn how to get the most impact from your marketing dollars and how to promote your business on a small budget.
Guide

Price your product or service

Find out how to set a pricing strategy and how to study your costs and pricing to ensure that your business is profitable.
Guide

Customer relationship management

Find out about the pros and potential cons of customer relationship management and how to implement it in your business.
Factsheet

What's in a name? Using trademarks as a business tool

A trademark helps identify your company and your products. Find out how to use a trademark to protect your business name.
Guide

Target the right people in an organisation

Learn how to identify and contact key decision makers who may buy your products or services.
Guide

Price lists, estimates, quotations and tenders

Learn how to draw up a price list, prepare proposals and estimates, price a contract bid and present your prices to your customers.
Factsheet

Fairtrade certification and labelling

You can get a licence to use the Fairtrade label on the products you sell or find Fairtrade suppliers for your own business needs.
Guide

Recruit and manage salespeople

Learn where to find salespeople, the importance of the recruitment interview and how to institute a commission structure to encourage high sales.
Guide

Branding – the basics

Find out how to create and manage a brand, and set a budget to promote it.
Guide

Use design in your business

Find out how design can benefit your business, from product to business strategy development, and how to manage the process and measure its success.
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The address of this page is:
https://www.infoentrepreneurs.org/en/search/?terms=DynPCMV1

INFO ENTREPRENEURS

380 St-Antoine West
Suite W204 (mezzanine level)
Montréal, Québec, Canada
H2Y 3X7

www.infoentrepreneurs.org

514-496-4636 | 888-576-4444
info@infoentrepreneurs.org

Info-Entrepreneurs

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