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Factsheet

Selling products on consignment

Learn about the advantages and disadvantages of using consignment selling to conquer new markets or increase your market share.
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Marketing plan outline

Learn what to include in your marketing plan.
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Factsheet

Developing a company brochure

Learn how to work with printing or graphic design suppliers.
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Factsheet

Advertising tips

Consult this list of helpful tips to keep in mind when you are developing an advertising campaign for your business.
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Factsheet

Ways to promote your product or service

Explore the various print and electronic promotional media to choose those that best suit your business.
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Factsheet

Price labelling and accuracy (in French only)

Find out more about posting prices, labelling and accuracy, and the rules regarding compensation for pricing errors.
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Factsheet

4 steps to unlock the power of online marketing

Learn how to make the most of your online marketing efforts.
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Factsheet

How to forecast new product sales

Discover how you can estimate the sales of your new product.
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Factsheet

What's in a name? Using trademarks as a business tool

A trademark helps identify your company and your products. Find out how to use a trademark to protect your business name.
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Factsheet

7 low-cost marketing strategies to implement now

Learn how to get the most impact from your marketing dollars and how to promote your business on a small budget.
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Factsheets

Collection of tip sheets — Desjardins

Get expert advice on a variety of topics such as business startup, marketing, sales, international trade, finance, non-profits, etc.
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