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Tourism toolkits

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Destination Canada

Use these free toolkits to turn your tourism product into an experience that will attract business:

  • Brand Toolkit — Understand how to create and use evocative images and incorporate the brand into your marketing.
  • Experiences Toolkit — Learn how to create, market and deliver a memorable experience.
  • Explorer Quotient™ Toolkit — Download guides to help you market to a variety of travellers.

Visit the online Brand Canada Library for access to photos, videos and logos.

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